Social Lab — The Smart Communication Platform for Your Online Store
Social Lab is the culmination of our extensive marketing experience in managing e-commerce stores. Our platform is now more powerful than ever — AI agents, full automation of the customer journey, and direct commerce integrations inside WhatsApp.
What's New in Social Lab
Fully integrated call center — with automatic WhatsApp follow-up for missed calls
AI voice call reminders for abandoned carts
Cash-on-delivery confirmation via smart call agent
Send payment links directly inside the conversation
Automatically send an SMS to open a new chat session
Auto-generate a discount coupon for every abandoned cart notification
Include the product image in the abandoned cart message
Recurring notifications with escalating discounts on each reminder
Import abandoned carts and contacts
AI-powered summarization of long conversations
Detailed abandoned cart statistics
Initial and ongoing self-learning for the AI agent
AI-powered booking and appointment management
Review reward after every order
Schedule marketing campaigns in advance
Automatic conversation assignment rules
Auto-reply outside business hours
Dedicated customer service quality management section
Live chat for your store's website
Reply to Instagram comments manually or with AI
Integrated Call Center — Your Store's Voice, In the Same Platform
Not every customer types — some call. Social Lab includes a fully integrated cloud call center, so calls live right next to your chats instead of in a separate system:
Receive and manage your store's calls from the same platform as your conversations
Every call is logged on the customer's profile — your team sees chats and calls in one place, with full context
Missed call? The system automatically opens a WhatsApp conversation with the customer so no lead is ever lost
AI voice call agent handles abandoned cart reminders and cash-on-delivery confirmations automatically
Smart call distribution — route calls to the right employee or department
Call performance statistics within the employee performance dashboard
Official WhatsApp Connection & Multi-Channel Support
Official WhatsApp integration ensures number stability and protection from bans, with multi-channel support: WhatsApp, Instagram, TikTok, live chat on your store, and X coming soon — all conversations in one unified inbox.
Connect with Your Customers & Boost Your Sales
In the absence of a human presence inside an online store, automated messages open an effective communication channel with customers through welcome messages, discount codes, and special offers that motivate them to purchase. If a chat session ends, you can send the customer an SMS to open a new session and continue the conversation without interruption.
Smart Abandoned Cart Recovery — The Most Powerful Version Yet
An AI voice reminder automatically calls the customer and reminds them of their cart
Cash-on-delivery confirmation via smart call agent — recovers a large portion of orders that were previously lost
An auto-generated discount coupon for every cart notification, personalized with the customer's name
The product image appears inside the reminder message to increase appeal
Recurring notifications with escalating discounts — each reminder is higher than the last
Import abandoned carts from your current system and launch a recovery campaign instantly
Detailed statistics on recovery rate, recovered revenue, and performance per channel
Launch Your Marketing Campaigns with One Click
Bulk WhatsApp campaigns with rich templates including buttons and carousels, pre-scheduled campaigns for seasonal events, recurring notifications with escalating discounts, and review rewards for customers who rate their orders — all tools that boost engagement and sales during peak shopping seasons.
Stay Up to Date on Every Order Update
A comprehensive order management system — status updates delivered directly to your number and automatically to your customer, with automated messages for every stage of the order journey.
An AI That Learns from Your Store
A conversational AI agent that understands your store's context
Initial and ongoing self-learning — the agent learns from your past conversations and improves over time
Summarize long conversations with one click — saving your team's time
AI reply assistant that suggests ready-made responses
Voice call agent for abandoned carts and cash-on-delivery confirmation
AI-powered booking and appointment management — books directly into your calendar
Auto-reply outside business hours so your customers never have to wait
Advanced Instagram Features
Connect Instagram direct messages
Reply to Instagram comments manually or with AI
Manage all interactions from the same unified inbox
Direct Commerce Integration Inside the Conversation
WhatsApp catalog to display and share your products inside the conversation
Send payment links to customers directly inside the conversation
Query Salla orders via interactive messages
External booking links for appointments
Full Automation for Every Order Status
Automated abandoned cart messages (with product image and generated coupon)
Automated discount code messages
Welcome messages for new customers
Automated messages upon order receipt
Automated messages for order detail updates
Automated messages for every shipping status stage
Automated post-order review messages + review rewards
Recurring notifications with escalating discounts
SMS messages to open a new chat session
Ability to add custom statuses based on your needs
Professional Team & Task Management
Integrated ticketing and follow-up system
Comprehensive order management system
Team task management system
Automatic conversation assignment rules to the right employee or department
Customer service quality management section to evaluate performance and review response quality
Department and permissions management
Internal notes and team comments
Conversation and contact tags
Employee performance dashboard
Advanced Reports & Analytics
Detailed periodic reports on messages and engagement, abandoned cart statistics and recovery performance, customer satisfaction measurement, and communication quality management — everything you need to measure your team's performance and make data-driven decisions.
Import Your Data Easily
Get started quickly by importing abandoned carts and contacts from Salla or any system — activate recovery campaigns from day one.
Continuous Technical Support
A dedicated technical support team and a stable system to ensure an exceptional experience for your store without any issues.