About GX
GX is an automation engine for Salla stores that ties every conversation with a customer to real signals from their activity, purchase history and order status. It helps you choose the right audience, offer the right product and reach out at the right time, with targeted messages from your store's own WhatsApp number.
Personalisation in GX goes beyond the customer's name: in product-recommendation messages, the suggestion is tied to the customer's interest or purchase history, and uses the product's image, details and link from Salla. Each customer receives a message about what matters to them, and your store's data becomes follow-up and sales opportunities you can measure.
Automation templates and services
Abandoned carts: reminders tied to the customer's own cart, with an optional payday reminder, stopping once the purchase is completed.
Payment recovery: follows up an order still awaiting online payment with its payment link from Salla, re-checking its status before sending.
Cash-on-delivery confirmation: confirms the order with the customer and checks its status before sending, so a cancelled or returned order is never messaged.
New Customer Thank You: recognises a new customer from their order history in Salla and sends a thank-you tied to the first order, never repeated with every purchase.
Post-delivery offers: after the order arrives, suggests an available product the customer has never bought, with the option to send it around payday.
Repeat purchase: reminds the customer to reorder a product from their past purchases at their usual reorder time, worked out from their orders, or 30 days after the last order.
Customer reactivation: follows up lapsed customers in three stages according to how long they have stopped buying, with a product from their own past purchases.
VIP customers: identifies customers by their actual spend compared with your store's average order, and offers suggestions and offers that fit their history.
Browse abandonment: follows up interest in a product that was not bought, with a message about the very product the customer viewed.
Back in stock: links a product's return to stock with the customers who viewed it recently, taking into account the size or colour they wanted.
Occasion offers: choose the customer segment and the product, and schedule the offer for the occasion in Saudi time.
Smart Offers: targets signals such as repeated interest in a product, interest in a category, and a real price drop.
Delayed-shipment follow-up: detects when a shipment passes its expected delivery time, follows up with the customer and alerts the merchant.
Smart customer service
Answers on WhatsApp grounded in the order, shipping and payment data from Salla and in your knowledge base and store policies, handing the conversation to your team when needed.
Control and measurement
Customise messages, coupons and timing, and track the performance of your automations, orders and the sales attributed to them from the dashboard and reports.
