Turn every question into a better shopping experience.

Give your Salla shoppers an AI assistant that answers questions, helps them discover suitable products, and brings in your team when they need human support.

Answers connected to your store

Rafd searches your store’s products and presents product cards, prices, and links in the conversation. Verified customers can also get help with order questions through the tools and permissions you enable.

Personalized offers, with you in control

Enable AI evaluations for eligible shoppers using available activity and your targeting rules. You control budgets, discount limits, and offer frequency. The assistant can also decide that no offer is appropriate. Every plan includes this feature, with daily capacity suited to your store’s size.

Your team, ready when it matters

Manage conversations and escalations in a shared inbox. Your team can take over, reply, and resume the assistant when appropriate.

A shopping experience that feels like your brand

Customize the chat appearance, welcome message, and assistant settings. Follow offer activity and outcomes in the Rafd dashboard. Arabic and English interfaces support shoppers and teams on mobile and desktop.

All three plans include every AI feature. Plans differ in the daily number of customers evaluated for personalized offers. AI provider charges are separate from your Rafd subscription.