Are your ads underperforming despite the budget you're putting into them?

The problem is usually not your ads — it's the data reaching your ad platforms. Since iOS 14 and the privacy updates that followed, mobile browsers

now block a significant portion of conversion data before it ever reaches Meta, TikTok, or Google. Studies show that online stores lose between 30%

and 60% of their conversion data due to these restrictions — meaning the algorithm you're paying thousands of riyals every month is learning from

half the picture.

The direct result: weaker targeting, higher acquisition costs, and an ad budget that never delivers the return it should.

Naqrat is built to solve exactly this problem.

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How Does Naqrat Work?

Instead of relying on a browser pixel that gets blocked easily, Naqrat connects directly to ad platforms from the server — what's known as

Conversion API or Server-Side Tracking. This means every purchase, every add-to-cart, and every registration that happens in your store reaches ad

platforms directly and securely, regardless of browser settings, iOS restrictions, or any ad-blocking tool.

The direct result: complete data, smarter algorithms, and ads that deliver real returns.

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What Does Naqrat Include — In Detail?

✅ Server-Side Tracking Across Ad Platforms

- Meta (Facebook + Instagram): Purchase, registration, and add-to-cart events are sent directly to Meta via CAPI, with full Advanced Matching

support for accurate customer matching.

- TikTok: Your store connects to the TikTok Events API and sends all conversions from the server, raising your EMQ score and improving campaign

targeting quality.

- Snapchat: Snapchat conversions are tracked via the Snap Conversions API with a direct link to your ad account and pixel.

- Google Ads (Enhanced Conversions): Enhanced conversion data is sent directly to Google, improving attribution report accuracy and helping Smart

Bidding make better decisions.

- X (Twitter): X ad conversions are tracked server-to-server, ensuring your campaign data arrives complete.

✅ Clean Data

A common problem when running Conversion API alongside a browser pixel is duplicate conversions — the same purchase counted twice or more, making

your numbers look better than they are and distorting your decisions. Naqrat resolves this automatically through built-in deduplication, so you get

accurate numbers that reflect the true reality of your sales. We apply each platform's technical best practices individually to reach the highest

possible quality score — which directly improves targeting quality and lowers your cost per acquisition.

✅ Product & Product Reviews Sync with Google Merchant

Your Salla products sync automatically with Google Merchant Center, meaning your products appear in Google Search results and the Shopping tab

without any manual effort. When you update a price, add a new image, or change a product description, the update reaches Google immediately with no

delay. No more disapproved products due to outdated data. No more missed impressions because your information wasn't current.

✅ Product Sync with TikTok Catalog

Using the same mechanism, your products sync automatically with TikTok Catalog — the foundation that powers dynamic product ads on TikTok. An

accurate and up-to-date catalog means more effective product ads at a lower cost.

✅ Real-Time Price and Image Updates

In e-commerce, an outdated price in an ad means a loss of trust and likely a lost sale. Naqrat listens to changes in your Salla store in real time

and pushes updates to all platforms the moment they happen — prices, images, product availability, everything.

✅ Attribution Dashboard — Know Where Your Sales Actually Come From

Many store owners spend across multiple platforms simultaneously but have no idea which one is actually delivering results. Naqrat's attribution

dashboard answers this precisely: which platform brought the customer? which campaign produced the most sales? which UTM link is actually

performing? You get a clear picture of your customer's journey from ad to purchase.

✅ UTM Link Tracking and Builder

Any ad link without a proper UTM tag is invisible to attribution analysis. Naqrat lets you build correct UTM links for every platform in one click,

then automatically tracks them through the attribution dashboard so you know exactly which campaign, which ad, and which content is turning visitors

into customers.

✅ Setup in 10 Minutes — No Technical Skills Required

No developer needed. No code to write. Connect your Salla store in clear guided steps, link your ad accounts, and data starts flowing immediately.

The support team is available via email to help at any point.

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Who Is Naqrat For?

Naqrat is built specifically for the Salla store owner who spends on ads and wants to know exactly what's happening with every riyal. If you're

running campaigns on Meta, TikTok, or Google and feel like the numbers don't add up — or you notice a gap between your store's actual sales and the

conversions showing in your ad platforms — that's exactly what Naqrat was made to fix.

Try it free for 7 days.